In a world physically apart, the wine world seems to be more connected than ever. I mean let's be honest, social media marketing hasn't always been the main focus for most wineries (even today in a completely digital world). But I couldn't be more impressed with the way the wine world has so quickly adapted to this "new normal" bringing us virtual wine tastings, happy hours, and a sense of connection in a very uncomfortable time.
Many of you know my love for the Finger Lakes runs deep. It could be because I grew up about an hour west of Geneva, or the fact that I got married on Seneca Lake...either way one thing is for certain- there is world class wine coming out of this region that you need to experience ASAP! I couldn't think of a better time or reason to start exploring these cool (cold) climate beauties. Today I'm giving you 9 virtual tasting events that will make you wonder why you waited so long to hop of the FLX train.
Zugibe Vineyards just launched its Wine of the Week (WOW) vlog, which pairs local fare with a different wine of the week. Episodes air every Wednesday at 6 p.m. on the vineyard’s YouTube channel. The featured WOW vintages are offered at 20% off for the next seven days until the next episode of WOW airs. www.youtube.com/channel/UCR2T0B8Z2X-76EclS_39zhw
Every Friday at 5 p.m. (EST) Wagner Vineyards hosts a live virtual salon and tasting series on Facebook Live discussing such topics as “The Intersection of Wine and Beer” and “Carving a Sustainable Future,” just to name a few. facebook.com/wagnervineyards.
Seneca Shore Wine Cellars is challenging would-be comics to provide the punchline to such quips as: Three chardonnays and a Rose walk into a bar... Those with the most clever family-friendly zinger will win a $50 gift card. Punchlines must be submitted through the winery’s contact form by 12 a.m. midnight on April 30, 2020. Winners are selected by staff and will be notified on May 1, 2020.
A producer of both wine and craft beer as well as several distilled products, Rock Stream Vineyards has transitioned from making spirits to sanitizers - hand sanitizers. Individual bottles are available for purchase at the winery’s tasting room located on Route 14 in Rock Stream. 607.243.5395.
Enjoy a live wine tasting from the comfort of your home with the winemaking team of Lamoreaux Landing. Every Thursday at 5:00 pm tastings are simulcast on Facebook Live and Instagram Live. Participants are encouraged to interact by asking questions throughout the experience and can also taste along by pre-ordering a Social Media Happy Hour Kit from the winery’s website. Orders need to be placed the Friday before each event to ensure it’s shipped and received by the Thursday tasting. Lamoreaux Landing’s social media handles are facebook.com/lamoreaulanding (Facebook) and @lamoreauxwine (Instagram).
Cook + Cork is Lakewood Vineyard’s version of the popular Cutthroat Kitchen. Hosted every Wednesday night at 8:00 pm on Facebook Live, this competition pits three members of the Lakewood Vineyards team against one another to see who can create the best dish using just three ingredients, including one of the winery’s own vintages. facebook.com/lakewoodvineyardsny.
Boundary Breaks has an alternative to binge-watching with its behind-the-scenes style videos covering such topics from bubbly wines and wine glassware matters to tiling the vineyard and tasting new releases such as their ice wine. facebook.com/boundarybreaks
Atwater Estate Vineyards has unveiled its Mystery Box series featuring a trio of wines, red or white, for $110 (shipping included). Only 15 cases are available. To order one for yourself or someone else, visit atwatervineyards.com/product/mystery-white and atwatervineyards.com/product/mystery-three-red.