Work with Nicole Muscari
DipWSET, FWS
Wine professional - Digital creator - Travel storyteller
Brand Partnerships & Collaborations
Partnerships
Whether you're a wine board, tourism office, hospitality brand, or luxury label, I bring a sommelier's expertise and a creator's storytelling to every partnership.
From content creation to tastings to affiliate strategy, I help connect people to wine in a way that's grounded, engaging, and memorable.
Who I Work With
Wine commissions
(e.g. Bordeaux Wines, Wines of Portugal, Vins de Loire)Tourism boards & travel platforms
(local and international)Luxury & lifestyle brands
(Lexus, Taittinger, Bogner, Tiffany & Co., Dacor)Wine regions & estates seeking visibility, content, and events
SERVICES OFFERED
01.
Content Creation:
Sponsored reels, photo carousels, blog posts, stories
Video production + voiceover with wine education or travel POV
Instagram collaborations (48K+ audience, high retention)
02.
Wine Tastings & Activations:
VIP and influencer tastings (in-person and virtual)
Brand-hosted events, product launches, corporate engagements
03.
Travel & Wine Campaigns:
Destination content for SEO + social (e.g. Porto, Loire, Italy)
Affiliate integration and long-term visibility through blog & reels
04.
Affiliate & Blog Integration:
SEO blog features with custom links
Discount code campaigns + email mentions
05.
Social Media Management:
Available upon request for select brands
Includes content planning, scheduling, engagement strategy